I recently connected to Sweet Chili Stories in Oslo. As part of a long string of connections I’ve been making to the creative industry in this city, these ones may be the most worthy of a post.
Sweet Chili Stories help to create social innovation and social change.
Therefore, their focus areas are on social entrepreneurship , environmental protection, free culture , human rights, health, science communication, social roles and social responsibilities. They hold workshops in video and digital storytelling so you can learn to make your own video content and where you can share your stories. They also film and create video for online distribution that can be used for marketing and social media. Giving me their opinion on the field of social entrepreneurship in Norway, things seem narrowly defined, disconnected, and unclear what, why, where, and who is involved in creating business for social change.
This opinion is confirmed by a Norwegian working for the Young Foundation I had the pleasure of meeting with at the opening for a laboratory for social innovation in Larvik. “We’ve got stable connections in Finland, Denmark, and Sweden, but Norway…” Her voice trails off to a friendly smile leaving me to believe that at least for SIX and the Young Foundation, Norway is just one big blank spot for Scandinavian social innovations. Is this the case? Perhaps, it seems, with the advent of this laboratory, the small initiatives I’ve connected, a Hub in Bergen, and the already progressive innovative nature of this country, this image will change. This is a change Sweet Chili is working to address.
According to these storytellers, there is a certain association in Norway to the field with a nonetheless worthy cause in Norway. Addressing the issue of drop-outs and other people who have fallen out of society for many reasons, the media (i.e. politicians) tend to use this great entrepreneurial opportunity for a social business as the definition of social entrepreneurship. Often, they tell me, people assume social entrepreneurs work for free. After asking about the business models behind the issue these entrepreneurs are finding opportunity in, I often hear aid-heavy answers.
How can these social entrepreneurs be sustainable in their business? How can this broad network of change makers be harnessed to, rather than define, better collaborate? Without addressing these questions, I fear Norwegian social entrepreneurs will become glorified social workers who may claim the benefit of being self-employed yet never truly self-sustaining.
The story is not necessarily untrue, but it’s clear there is much more social entrepreneurship can and does provide to this broad field that spans all sectors. It’s these sides to the story that Sweet Chili aims to shed light on. Dedicating one day a week to finding the unsung heroes and singing their stories, Sweet chili is able to bring forth case studies through story of people doing great things with great business. From a company that designs toilets for developing countries and creates a network of local sales representatives to people working with the Grameen bank and creative labs, Sweet Chili is sending Norway a clear message. Social entreprenership may not be what you think it is or where you expect it to be. More importantly, though, it’s putting a face to a field, reminding me that there may be no clear definition. Rather than attempting to over-define the field, the most important question these change-making storytellers may be asking is: what are you doing to make change?











